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Design explores the application of art in a commercial setting and work that can be reproduced through a technical process. This incorporates a range of media including photography, computer graphics and printmaking. TLC teaches ‘visual literacy’ as part of the design course. You will develop the ability to interpret imagery and communicate this to a wider audience.

Creative applications

Including (but not limited to) -

  • Illustration - Including interpretation of a block of text, transforming metaphorical
  • ideas into visual statements and spot illustration
  • Book design - including cover design and story illustration
  • Character design - for comic books, caricature, political narrative and animation
  • Graphic design - including magazine, promotional, corporate, video/TV, packaging
  • and creative design
  • Logo design
  • Printmaking – covering multiple print techniques

Technical and practical skills

Including (but not limited to) -

  • Graphic approaches: Corporate branding; logos; use of drawing, painting, photography and
  • print making for publication; personal interpretation of art work for purpose of
  • reproduction; design artworks for reproduction in 2D and 3D
  • Illustration: Caricature; political narrative; comic book design
  • Layout: Book-covers; magazines; spot illustrations, books
  • Design principles; Illustration process; font and typography; composition; hierarchy of
  • information; setting the mood; using symbols
  • Working to a brief: Working for a client; developing a brief
  • Understanding tools: Use of image editing software; understanding print prepress
  • Printmaking: Mark-making; block printing; screen printing (stencil and emulsion); lino
  • cutting; engraving; lithography; intaglio; monotypes; inks and plates; tools; cleaning;
  • registration; finishing; presentation; book binding; collage
  • Context: History of design and printmaking; vocabulary of pop-art; research into contemporary and historical print

 

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