All articles by Marc Hill

On making a TV commercial

Saturday, November 1st, 2008

One of the many vocations available to the artistically inclined is that of Art Director for stage and screen. The Art Director’s responsibilities are many, but aside from designing the sets they are responsible for keeping everything within budget and deadline. The latter are fixed in stone and often every minute is important. Samuel Goldwyn said “the harder I work the luckier I get” – true, providing the end goal is always in crystal focus.
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